SMS for Marketing Agencies - Multi-Client CampaignsSMS for Marketing Agencies
SMS for marketing agencies provides a multi-client SMS platform with white label options, campaign reporting, and client billing - so agencies deliver SMS campaigns without building infrastructure.
SMS for marketing agencies - multi-client campaigns, white-label portals, and wholesale rates without building infra.
Trusted across African enterprises
Trusted by Aar, Bidco, Creditinfo, Devki, Dhl, Kengen, Kimisitu, Muthokinju, Pathcare, Premier Hosp, Royal Milk, Safeboda, U&I Microfinance, Unaitas, Unicef, Username, Usernamesacco, Yego
Why marketing agencies teams choose Celcom Africa
One African messaging stack - routes, compliance, and delivery tools that work together.
Multi-client platform
Separate sub-accounts, contact lists, and campaigns per client.
White label portal
Brand the dashboard with your agency logo for client-facing access.
Campaign reporting
Per-client delivery reports exportable for client presentations.
Client billing support
Track per-client usage and allocate credits independently.
Agency wholesale rates
Competitive pricing that preserves margins on client campaigns.
API for client integrations
Let clients integrate SMS into their own apps under your agency account.
Built for marketing consent and anti-spam regulations
Agency SMS campaigns must comply with consumer protection rules, anti-spam marketing consent requirements, and data protection laws in every client market. Celcom Africa provides consent management, opt-out handling, and DND compliance tools so your client campaigns meet regulatory requirements across Africa.
- Client billing support
- Agency wholesale rates
- API for client integrations
How marketing agencies uses SMS
- 1
Connect your system
Integrate via API or upload contacts from your agency management platform.
- 2
Define message triggers
Set rules for appointments, payments, alerts, or campaign schedules.
- 3
Configure templates
Create approved message templates with dynamic fields for your use case.
- 4
Automate delivery
Messages fire automatically in real time or on a scheduled batch.
- 5
Monitor and report
Track delivery, responses, and export logs for compliance and reporting.
Messaging use cases
From Nairobi fintechs to Lagos retailers - teams across Africa run customer-critical messaging on Celcom every day.
- Retail client promotional campaigns
- Political campaign messaging for candidates
- Real estate listing alerts for agency clients
- FMCG product launch blasts
- Event promotion and RSVP campaigns
- Client re-engagement and loyalty programmes
Frequently asked questions
Can we manage multiple clients from one account?
Yes. Create sub-accounts with separate contact lists, campaigns, credits, and reporting per client.
Do you offer white label for agencies?
Yes. Brand the portal with your agency logo and domain for a client-facing experience.
How does agency pricing work?
Purchase credits at wholesale rates and bill clients at your own retail pricing. Volume tiers improve your margins.
Can clients access their own campaign reports?
Yes. Provide client-facing login with delivery reports, or export reports for client presentations.
Do you handle opt-out compliance for client campaigns?
Yes. STOP keywords, suppression lists, and DND compliance are built into every campaign.
Partner with Celcom Africa
Talk to our agency partnerships team.
REST API, webhooks, and ready-made plugins connect Celcom to your existing systems.