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How SMS has turned into a powerful business tool

Today on Business daily our Director Ruth Gachomo was featured on one of the article How SMS has turned into a powerful business tool. Click the link below:-

Click here to view the article:- https://www.businessdailyafrica.com/corporate/tech/How-SMS-has-turned-into-a-powerful-business-tool/4258474-5487460-pwvtwe/index.html

Some of the major point to take home from the article would be:-

The benefit of using this system includes:

  • SMS marketing is Cost Saving in that, it is possible to contact all clients at a very low cost compared to print Ads in the media.
  • Bulk SMS marketing has an Extensive Reach – Statistics of mobile communication users is 8-9 times more, compared to other communication channels. It has advantages over normal telephone, fax and email.
  • In terms of Speed – SMS Messages can be delivered to the recipient in seconds all depending on the specific gateway used, route of delivery and coverage of the mobile operator.
  • SMS marketing will definately Save your time – Instead of crafting a message and then sending it to each client, one message is created and broadcast to all your clients manually or automatically.
  • Text messaging is an Efficient and Effective mode of Communication in that the message is delivered in real time and gets to the targeted group unlike posting ads in the media which at times go unnoticed.
  • It is right to say that SMS marketing has a High conversion rate: Since text messages provide you with high readability, the conversion rate is also higher.
  • Texts messages Feedback is an important aspect of bulk SMS it’s instantaneous nature, which allows your business to request instant feedback from users of your product or new service subscribers.

You can contact us though email:- enquiries@celcomafrica.com, contact:-0701727272 or Visit:-www.celcomafrica.com

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