{"id":421,"date":"2019-12-20T11:06:20","date_gmt":"2019-12-20T08:06:20","guid":{"rendered":"https:\/\/celcomafrica.com\/blog\/?p=421"},"modified":"2023-10-09T10:34:26","modified_gmt":"2023-10-09T10:34:26","slug":"sms-marketing-how-to-build-effective-contact-database-2","status":"publish","type":"post","link":"https:\/\/celcomafrica.com\/blog\/sms-marketing-how-to-build-effective-contact-database-2\/","title":{"rendered":"SMS Marketing | How to Build Effective Contact Database"},"content":{"rendered":"\n<p>Elevate Your Marketing with <a href=\"https:\/\/www.bulksms.com\/countries\/k\/kenya\" target=\"_blank\" rel=\"noopener\">SMS<\/a>: Reach, engage, and convert your audience effectively with the power of SMS marketing. Boost your business today<\/p>\n\n\n\n<p>In our fast-changing world, acting swiftly to capture and also retain customer attention is crucial for success.<\/p>\n\n\n\n<p>To succeed in SMS marketing and grow your business, be consistently present online and on mobile devices. No other option.<\/p>\n\n\n\n<p> Social networks, banner ads, QR codes, apps\u2026 There are more than  hundreds of ways of how mobile users get information. One of the ways to \u201cpenetrate\u201d into the user\u2019s mobile is SMS marketing. <\/p>\n\n\n\n<p>Today we\u2019ll describe you most widespread \u201cwhite\u201d channels of how to collect your own contact database without spamming. This database comprises people who willingly shared their phone numbers, showing interest in your services\/products and also eager to receive updates.<\/p>\n\n\n\n<p>This &#8216;white&#8217; approach is unlike buying random databases, ensuring <a href=\"https:\/\/celcomafrica.com\/blog\/wp-admin\/post.php?post=1376&amp;action=edit\">SMS<\/a> recipients are willing and content to receive your marketing messages.<\/p>\n\n\n\n<p>Here are some additional fields you may want to include:<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Important dates.<\/strong><\/h4>\n\n\n\n<p><br>It\u2019s crucial that you know the last time you worked with (or spoke to), as well as what your goals are for a follow-up call. You can use this information to make sure you aren\u2019t going too long without keeping in touch.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Type of contact.<\/strong><\/h4>\n\n\n\n<p><br>Whether you\u2019re speaking over the phone, sending\u00a0an email, or planning a\u00a0direct mail\u00a0effort, you need to communicate differently with certain audiences. What you say to clients will not necessarily be the same as what you say to prospects. Your spheres of influence need unique messages as well. By categorizing your contacts, you can easily sort and also segment them for more targeted marketing opportunities.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Notes about recent conversations or encounters.<\/strong><\/h4>\n\n\n\n<p><br>This info is invaluable when following up, and it\u2019s too important to trust to memory. Record conversation details, follow-up reminders, and contact info like birthdays, hobbies, or interests for better engagement.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Social media\u00a0accounts. <\/strong><\/h4>\n\n\n\n<p>You can connect with clients, prospects, and influencers on these channels while gathering valuable insights to build stronger relationships.<\/p>\n\n    <div class=\"xs_social_share_widget xs_share_url after_content \t\tmain_content  wslu-style-1 wslu-share-box-shaped wslu-fill-colored wslu-none wslu-share-horizontal wslu-theme-font-no wslu-main_content\">\n\n\t\t\n        <ul>\n\t\t\t        <\/ul>\n    <\/div> \n","protected":false},"excerpt":{"rendered":"<p>Elevate Your Marketing with SMS: Reach, engage, and convert your audience effectively with the power of SMS marketing. Boost your business today In our fast-changing<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":1,"featured_media":1304,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"postBodyCss":"","postBodyMargin":[],"postBodyPadding":[],"postBodyBackground":{"backgroundType":"classic","gradient":""},"footnotes":""},"categories":[3,209,157,8,234,214,9],"tags":[254,50,52,51],"class_list":["post-421","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bulk-sms","category-sms-api-in-bulk-sms","category-sms-as-a-business-tool-in-kenya","category-sms-marketing","category-sms-marketing-for-social-media","category-sms-messaging","category-sms-reseller","tag-sms-marketing","tag-sms-marketing-in-kenya","tag-sms-marketing-in-mombasa","tag-sms-marketing-in-nairobi"],"_links":{"self":[{"href":"https:\/\/celcomafrica.com\/blog\/wp-json\/wp\/v2\/posts\/421","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celcomafrica.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celcomafrica.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celcomafrica.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/celcomafrica.com\/blog\/wp-json\/wp\/v2\/comments?post=421"}],"version-history":[{"count":0,"href":"https:\/\/celcomafrica.com\/blog\/wp-json\/wp\/v2\/posts\/421\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celcomafrica.com\/blog\/wp-json\/wp\/v2\/media\/1304"}],"wp:attachment":[{"href":"https:\/\/celcomafrica.com\/blog\/wp-json\/wp\/v2\/media?parent=421"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celcomafrica.com\/blog\/wp-json\/wp\/v2\/categories?post=421"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celcomafrica.com\/blog\/wp-json\/wp\/v2\/tags?post=421"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}